This week we’ve sent out letters inviting radio stations and content providers to partake in our DAB/DAB+ trial.
What is interesting is who we wrote to.
We have not sent a blanket letter to every radio station in Ireland and the UK. We’re looking for someone special. We’re specifically looking for stations/content providers who can add something new to digital. Stations that are forward thinking and can see the benefits like broadcasting to new markets or being able to put on a sub-brand service or who want to play with new content to display on the screen of every DAB radio.
A tall order you might think?
Well we’ve come up with forty who we believe fit the bill. Unfortunately there are only ten spaces on the mux.
Interesting days ahead!